Can I change what the AI says?
Yes, and more of it matters than people expect. Most owners go straight to the voice, which is the setting that changes the least. The greeting and the boundaries are what callers actually notice.
What you can change
Your business name, and a name for the assistant itself if you want callers to have something to refer to.
The first line of every call. Worth more attention than anything else here, because it sets what the caller thinks they have reached.
Tone and character. Pick something plain — an unusually theatrical voice draws attention to itself.
What counts as open, which shapes what it offers and how it talks about availability.
Everything from your website plus anything you upload, which is the real lever on how competent it sounds.
The boundaries. Which questions become a message instead of an answer.
Why the greeting matters most
It is the only line every single caller hears, and it does three jobs at once: confirms they rang the right place, discloses that this is a virtual assistant, and invites them to say what they want. Get it short and specific and the rest of the call goes better. A long greeting gets talked over, which means the disclosure is missed too.
The setting most people neglect
The boundaries. Deciding what the assistant should refuse to answer is more valuable than any amount of tuning, because a confident wrong answer about your pricing or your policies reaches the caller as fact. Write down the questions where being wrong is expensive, and make those a message and a callback.
Frequently asked
Yes, and you should — it should sound like your business. Keep it short enough that nobody talks over the disclosure.
Yes. Pick a plain one rather than a characterful one; the goal is not to be noticed.
Yes, and it is the setting worth most of your attention. Anything needing professional judgement should become a message rather than an answer.
Yes, from your dashboard, and changes take effect on the next call rather than needing a rebuild.
Yes, and it is picked up during setup along with everything else it learns from your website.